There are still a few days until the monkey cat Vicinius & tome-with-forest-hair, the two Brazilian mascots, will kick off the Summer Olympics in Rio. And since the best of the best make it to the Olympics, it was impossible for brands not to train technology for this event. The goal is not only to make life easier for the athletes, but also to help them perform.
Below are 5 examples with wearable-tech which will certainly take the gold from the consumer with a more or less sporty profile.
1. I bought you a ring, it takes on new meanings. – The Ring Visa which, with a wave of the hand, removes the wallet, the phone, even the battery. Water resistant (max 50m), the ring comes with a card for those who are not ...contactless yet. In addition, it is also prepared in case it falls on someone else's finger.
2. The US cycling team has already trained for Rio wearing smart glasses. For them, Solos has augmented reality a bit and, with the help of sensors that collect data, athletes can have real-time feedback and all kinds of key information that helps them push the pedals towards performance. If your life is on two wheels, in October it could reach you for 500$. Obviously, they can also be connected to specialized apps MapMyRide, Strava and TrainingPeaksvoi. Crowdfunding campaign here.
3. Fashion & Tech – from Ralph Laurent’s bright clothes ready for the start of the Olympics, to the anti-microbial suits for American swimmers trained to protect them from Brazil’s polluted waters, and recycling takes a prominent place on the Rio sports catwalk. Nike “crocheted” tech competition equipment for the US, German, Brazilian and Chinese teams and brings technology to the forefront AeroSwift made of recycled polyester which, thanks to its hybrid construction, allows the skin to breathe, greatly reducing the weight. And on a graphic level, things look incredible.
4. WHOOP! There it is….or the gadget that changes the way athletes think about their personal training program. From Michael Phelps, LeBron James and Ryan Loctte and 20 other athletes will wear WHOOP on their wrist during the Rio Olympics not only to measure their pulse or kilometers traveled, but also to find out how much they were affected by the trip or when they should end their training to avoid injury.
Sports have always looked to other fields for inspiration – technology, engineering. In addition, although it may not seem like a big leap in terms of innovation, data collection and analysis in real-time will certainly help break new records in Rio this year.
Source: engadget.com